Digg-a-like Netscape to bite the dust

September 5th, 2007 • Internet, Social

That’s that, then. Netscape is officially planning to ditch the social news network that currently occupies Netscape.com, in favour of good, old-fashioned editorially-led news.

According to today’s announcement on the official Netscape blog, the social news experiment will continue, albeit using a different URL:

We received some feedback that people really do associate the Netscape brand with providing mainstream news that is editorially controlled. In fact, we specifically heard that our users do have a desire for a social news experience, but simply didn’t expect to find it on Netscape.com.

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