Google Knol: squint and it shines

So Knol has gone live, centuries after it was first announced. Hardly sock-scorching yet, but you know how it goes with all things Google - they’ll add a feature here, a widget there, and before you know it…

And ask yourself this - what cheaper way is there of building a vast social network using free material? You couldn’t make this stuff up.



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This is the personal website of Mark Payton, digital editorial director at Haymarket Consumer Media.